Legal

Privacy Policy

Effective July 14, 2026 Version v1.1 Coutiv Inc. · Ontario, Canada

1. Who We Are

Coutiv Inc. ("Coutiv," "we," "us," or "our") is a corporation incorporated in Ontario, Canada. We operate a fashion discovery, personalization, and social shopping application (the "App") and associated website at coutiv.com (together, the "Service").

This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, and what rights you have. It applies to all users of the Service regardless of location, with specific provisions for California residents under the CCPA and for all users under PIPEDA (Canada's federal private-sector privacy law).

Questions or requests: hq@coutiv.com

2. Information We Collect

2.1 Information You Provide Directly

2.2 Information We Collect Automatically

When you use the Service, we automatically collect the following:

Browsing and discovery behavior:

Social and group activity:

Device and session data:

We use this behavioral data to operate the Service, improve recommendations, and build a personal taste profile (our "taste graph") over time.

2.3 Product and Brand Content

The Coutiv catalog contains product information aggregated from publicly available brand and retailer websites. We do not collect personal information through this process.

2.4 Information We Do Not Collect

3. How We Use Your Information

We use the information we collect to:

We do not sell your personal information. We do not use your personal information to serve you third-party targeted advertising.

4. How We Share Your Information

4.1 With Other Users (Limited)

4.2 Service Providers

We work with third-party providers who help us operate the Service. Current providers include:

4.3 Affiliate Partners

When you tap the "Buy" button in the App, you are redirected to a third-party brand or retailer website. We pass an affiliate tracking parameter to that site to attribute any resulting purchase for commission purposes. No personal information beyond a session or click identifier is shared with the retailer at redirect.

4.4 Legal Requirements

We may disclose information if required by applicable law, regulation, court order, or valid legal process.

4.5 Business Transfers

If Coutiv is acquired, merged, or undergoes a substantial asset transfer, user data may be transferred as part of that transaction. We will notify you by email or by a prominent notice in the App if this occurs.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. If you request account deletion, we will delete your personal profile and associated data within 30 days, except where we are required to retain certain records for legal or compliance purposes.

Behavioral event data may be retained in aggregated or de-identified form after account deletion, as this data no longer identifies you individually.

6. Data Security

We implement the following technical and organizational measures to protect your personal information:

7. Your Rights

7.1 All Users (PIPEDA — Canada)

Under Canada's PIPEDA, you have the right to access, correct, or delete your personal information, withdraw consent to non-essential data processing, and file a complaint with the Office of the Privacy Commissioner of Canada at priv.gc.ca.

7.2 California Residents (CCPA / CPRA)

If you are a California resident, you have additional rights including the right to know, delete, correct, and opt out of sale or sharing of your personal information. We do not sell or share your personal information for cross-context behavioral advertising.

To exercise any of these rights, email hq@coutiv.com with the subject line "Privacy Request." We will respond within 30 days.

8. Children's Privacy

The Service is not directed to anyone under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has created an account, please contact hq@coutiv.com.

9. Third-Party Websites

The Service contains links to third-party brand and retailer websites. When you click the "Buy" button or any outbound product link, you leave Coutiv's Service and enter a third-party website governed by that party's own privacy policy and terms.

10. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or by displaying a prominent in-app notice at least 7 days before the changes take effect.

11. Contact

For privacy-related questions, access requests, correction requests, or deletion requests:

Coutiv Inc.
Email: hq@coutiv.com (Subject: "Privacy Request")
Website: coutiv.com
Incorporated in Ontario, Canada